Luxury events that weave your individuality and cherished memories into an extraordinary, heartwarming celebration.

Our Story

Jane Alexandra Events was founded after planning my own wedding in 2015. What started as an exciting (and eye-opening) experience quickly turned into a passion for thoughtful design, intentional details, and creating celebrations that feel effortless and meaningful for everyone involved. In early 2016, I officially launched the business with the goal of giving couples not just a beautiful wedding day, but a planning experience that felt calm, collaborative, and deeply cared for.

Several years later, Crystal joined the team, bringing a background in luxury hospitality and an innate understanding of elevated service and guest experience. Nearly eight years ago, her arrival shaped the way we approach both planning and design, and four years ago, our partnership became official—uniting creativity and strategy, intuition and precision. Today, every event we create is guided by personalization, layered detail, and an unwavering commitment to experience. From our first conversation to the final farewell, we design celebrations that feel as meaningful as they are beautiful.

- Jane Gerwin, Founder & Creative Director

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Our Services

  • We provide full-service wedding planning and design rooted in intention, artistry, and thoughtful execution. Our work blends refined aesthetics with meticulous logistics, ensuring every element feels cohesive, elevated, and deeply personal.

    From creative direction and custom design development to vendor collaboration and seamless event production, we oversee each phase with care and precision. The result is a planning experience that feels calm and considered — and a celebration that reflects your story with beauty and purpose.

  • For couples who have curated much of their planning independently, coordination-only services are offered on a limited basis for select venues, providing calm oversight and polished execution on the wedding day.

  • Our work extends beyond weddings to include private parties, elopements, corporate events, bridal showers, and more.

Work With Us
  • "Jane has the best vision for design, flow, ambiance– always keeping the couple’s wishes in mind."

    —Liesa & Miles

  • "Thank you, Jane, for giving Thomas and me the ultimate gift of happiness, one that has left a mark on our hearts that is unfading and will be cherished for the rest of our lives."

    —Derek & Thomas

  • "Her positive energy was very appreciated and I always felt like I could trust her, Crystal, and the rest of the team with whatever they said they were handling!"

    —Lyndie & James

  • "Behind the scenes she and her team worked tirelessly to put together a wedding set up which was beyond my wildest dreams."

    —Rachael & Larry

  • "All of our vendors also spoke so highly of them, saying that it is rare to find a planner who is on top of everything but is laid back at the same time, and that was our exact experience."

    —Allie & Zac

Our Work

Montecito

Los Olivos

Santa Barbara

San Luis Obispo

San Ysidro

Malibu

Miramar

Westlake Village

Palos Verdes

Contact us

Interested in working together? Please message us for scheduling. Limited bookings available.

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